On June 4, 2019, we conducted a day-long interview Sprint for our Bringing Business Home Campaign, which showcases community members whose lives have been positively influenced by their employment at a local business. Over the course of 10 hours, we interviewed eight different people from six different businesses in Fort Collins. These employees work for both small and large businesses — all of which contribute to the strength of our economic vitality.
Farra Lanzer has been volunteering since she could walk.
Farra’s mother worked as a social worker when Farra was growing up, and she instilled the value of giving back into Farra at a young age. Some of Farra’s earliest memories consist of her volunteering at the local food pantry. Through those and many other experiences, Farra is now following in her mother’s footsteps as an active, giving member of her community.
Whether she’s volunteering for a local nonprofit organization close to her heart or organizing volunteer opportunities for her fellow employees at Madwire, Farra always has the best interests of others at the top of her mind.
“Volunteering was ingrained in my soul,” she said. “It can be really easy to turn a blind eye and not be involved, but we still unfortunately will always have issues in our community that need to be addressed and people who need to be helped. I’ve always had this desire to give back to my community.”
Farra’s two biggest passions include helping women and children and animal welfare, but the real question is this: what isn’t Farra involved in?
Farra is the Co-Chair for the Membership and Events Committee for WomenGive, a program through the United Way of Larimer County that provides support and financial assistance to local mothers in the form of childcare scholarships. She is the Chairwoman on the Board of Directors for Colorado Kids Create, which raises money for the supplies that Colorado art teachers need for their classes. She was even a consistent foster mom at Good Dog Rescue until she “failed” and adopted two of her foster dogs, Bella and Oliver. Now, she regularly helps the organization out with events and other volunteer opportunities.
Farra’s day job isn’t any less involved. She works as the Director of Communications, PR & Community Relations for Madwire — another role in which she tackles an array of important tasks, including internal and external communications for the nearly 600-employee marketing company. She started at the company more than 8 years ago when it was in its earliest stages, and she immediately fell in love with its vision geared toward helping small businesses across the nation grow.
In addition to Madwire’s mission, Farra fell in love with the people who work alongside her every single day.
“This giant 600-person family is what makes this place feel like home,” she said.
A transplanted native from Long Island, New York, Farra has been exploring “the playground” she calls Fort Collins since 2006, when she transferred here to pursue a bachelor’s degree in communications at Colorado State University. It helps that she found her first job out of college at Madwire, which kept her local, and she said she’s never felt “stuck” here for a minute. In what little free time Farra has left after tackling everything on her to-do list, she frequents city landmarks like Horsetooth Reservoir, The Exchange and Old Town.
“I love this community and I love that it embraces growth,” she said. “It’s truly one of the best places you can live in this state.”